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Dennison Bertram joins Brandhome USA as concept director Dennison Bertram joins Brandhome USA as concept director

Dennison Bertram joins Brandhome USA as concept director

10 questions to Dennison

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Dennison Bertram is a multidisciplinary artist, technologist and entrepreneur that has pursued the cutting edge in art and technology for the past 15 years. As from today, Dennison joins Brandhome USA as concept director. Read his Q&A below!

Where do you live?

Oh, tough question! I travel constantly. My wife just recently moved to NYC so wherever she goes I call home. But we also keep a home in Prague and I have a work base in Milan as well. I guess the answer is, “it depends on the day!”.

Describe your life in three words.

The Everlasting Hustle.

If you were born in history in which era would it be?

In Mark Twain’s ‘A Connecticut Yankee in King Arthur’s Court’ the protagonist from the modern era (modern for Mark Twain’s time) wakes up to find himself stuck in England in the Middle Ages. He proceeds to essentially reinvent modern society, but despite his best efforts he is constrained by the people of the time. After a good start of modernization, public hygiene, … he eventually runs out of patience and ends the story by slaughtering tens of thousands out of frustration. The impression I have is that “right now” is probably about the best it’s going to get, so I’ll work with that.

Describe an odd habit.

I come up with inventions and new ideas constantly. Constantly.

What is one thing most people don’t know about you?

People are always surprised to learn I’m the nephew of Erik Saelens. Surprise! I grew up in America but we reconnected over the years through family that are still in Belgium and the Netherlands. I was born in the US, but my father came over from Europe in the 1950’s.

If you were a superhero, which one would you be?

I’ve thought about this before, and there isn’t a superhero I would want to be. So many superpowers are fundamentally deep philosophical questions about the nature of humans and their responsibility to their powers. It’s too heavy to think about. I don’t want to have laser beams coming out of my eyes AND need to deal with accidentally decapitating a crowd. If I could choose a superpower, it would be the power to instantly make people stop what they are doing and break out into song and dance. I could do a lot with that.

What are you afraid of?

Fear is such an irrational emotion. Often times I think it’s a good indicator of what one needs to prepare oneself better for. So the question is probably better as “What are you unprepared for?”.

How would your ideal day at work look like?

My ideal day at work would be building something amazing. Inspiring others. Meeting new people and taking off before 6.

What is the craziest thing you’ve ever done?

I don’t really do crazy things. I think of things, and then I try to do them. Or I think of things, think, “oh thats crazy” and then I don’t do them. I’m pretty logical like that.

How would your family and friends describe you?

I have no idea. I think people who work for me tend to think I’m demanding. A long time ago a friend told me that the most important thing was to be a good person but not to think too much about what people think of you.