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Brandhome returned to Miami Ad School in 2016 Brandhome returned to Miami Ad School in 2016
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Brandhome returned to Miami Ad School in 2016

We flew in to help the MAS students with their Wharton Future of Advertising Program briefing and evaluate their performance

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The Brandhome team returned to Miami Ad School (USA) to assist the students with one of the most challenging briefings of the entire quarter. Brand and campaign the Wharton Future of Advertising Program's latest book, Beyond Advertising. The book serves as the basis for a new mindset and approach to advertising and marketing. Once again we reminded the students that there is nothing as important as a solid strategic foundation for channeling their big future of advertising ideas.

At Brandhome we're specialized in developing go-to-market, way-to-market and time-to-market strategies for the most complex offerings, services and products. We approached the Industry Heroes course accordingly. The students tackled the briefing with our guidance – involvement is what it's all about – and came up with some very strong creative output.

The work

Scroll through the Miami Ad School students' best work

Wharton Future of Advertising Program gave the students a tough nut to crack: campaign a book about the future of advertising. Sneak a peek at the highlights below, or check out the full presentations with their creative output.

Relive the moments

Check out the pictures

Erik Saelens

Erik Saelens

founder & executive strategic director

Pieter Van den Keybus

Pieter Van den Keybus

operations manager

Elise Demuynck

Elise Demuynck

creative manager

Brandgnomie

Brandgnomie

awesomeness manager

The team

The team

A diverse team with different specializations to assist the students to the fullest

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