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Social Storytelling for the Modern Caveman

Jef Pelkmans speaks at eurobest 2015

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Brandhome’s strategy manager Jef Pelkmans teaches “Social Storytelling for Triple-A brands” at eurobest 2015 Young Creative Basecamp.

Triple-A brands are Authentic, Accountable and Activating in everything they do. These Triple-A brands will own the future of branding. Social Storytelling will be their leverage.

How can storytelling help you to turn your brand Triple-A?

Download your free e-books: ‘The Story Wars’, a theoretical and inspirational book on storytelling and ‘Triple-A brands’, the framework for strategic thinking.